Overview

Overview

πŸ“˜ Overview of Zoho Social

Zoho Social is a powerful social media management platform designed to help businesses, agencies, and marketers grow and manage their online presence across multiple channels. It enables you to schedule posts, monitor mentions, analyze performance, and collaborate with your teamβ€”all from one dashboard.

With Zoho Social, you can plan smarter, publish consistently, and track ROI across Facebook, Instagram, Twitter (X), LinkedIn, Google My Business, Pinterest, and more.

πŸ”‘ Key Features of Zoho Social

πŸ“… 1. Smart Publishing & Scheduling

  • Schedule posts across multiple platforms in advance.

  • Use SmartQ to auto-pick the best time to post.

  • Create and manage content pipelines using a publishing calendar.

πŸ“₯ 2. Multi-Channel Management

  • Manage Facebook Pages, Instagram Business accounts, LinkedIn profiles & pages, Twitter (X), YouTube, Pinterest, and Google My Business.

  • Customize posts for each platform from a single screen.

πŸ“’ 3. Social Listening

  • Monitor brand mentions, keywords, hashtags, and competitors.

  • Engage with your audience directly from the monitoring dashboard.

  • Track real-time conversations and reply instantly.

πŸ“Š 4. Advanced Analytics & Reports

  • Visual performance reports by platform, post, or campaign.

  • Track follower growth, engagement metrics, and click-through rates.

  • Export custom reports and schedule auto-reports to stakeholders.

πŸ‘₯ 5. Collaboration Tools

  • Assign roles (Admin, Team Member, Brand Client) for better access control.

  • Leave comments, tag teammates, and approve posts before publishing.

  • Ideal for marketing teams and digital agencies.

πŸ”— 6. CRM & Zoho Ecosystem Integration

  • Integrate with Zoho CRM to link social leads directly to CRM.

  • Engage with leads and view their social activities.

  • Works seamlessly with Zoho Desk, Campaigns, WorkDrive, and more.

πŸ“² Zoho Social Mobile App

Stay connected and manage your brand on the go with the Zoho Social mobile app.

  • Publish or reschedule posts.

  • Get real-time notifications for interactions.

  • Track performance insights.

πŸ”Œ Integrations

Zoho Social supports integration with:

  • Zoho CRM (lead capture)

  • Zoho Desk (customer engagement)

  • Canva (design visuals)

  • Bitly (URL shortener)

  • Zoho Campaigns, WorkDrive, and more

πŸŽ₯ Watch: Zoho Social Overview Video

This quick video gives you a walkthrough of Zoho Social's key features including post scheduling, social listening, and reporting.

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